Manager of Venue Sales

Toronto, Ontario CA

Job Category: Sales & Marketing Job Number: 8939

Venue Sales Manager

We currently have a fantastic opportunity in Toronto for a Sales Manager of a fantastic event venue.  In this role, you will report directly  to, and work with closely with,  the Owner and Operations Manager in implementing and driving the on-going Sales strategy  for this busy city-centre event space.

You will be responsible for establishing, implementing and executing the strategic sales efforts to ensure the successful positioning  of the  venue and continually achieving annual revenue and booking goals. You will maximize sales, grow business share and ensure the establishment maintains its excellent reputation throughout the city.

The successful candidate will be well connected and known to key business partners and have a strong presence within the events/functions segment, preferably with extensive previous experience in Toronto.  You will be responsible for taking the lead and managing the sales efforts, initiating strategic promotions and initiatives to drive sales, managing Service Level Agreements with key accounts and monitoring and measuring the effectiveness of your sales strategies.

  • Manage the venue' s reactive  and  proactive  sales  efforts
  • Create and Implement Sales strategies and processes to grow venue revenues
  • Respond to inquiries, including  sales  quotes  and  venue proposals
  • Implement a seamless turnover from  sales  to operations, including events planning, while consistently delivering the highest levels of service
  • Provide day-to-day leadership to achieve venue  sales  objectives with overall responsibility for achieving booking goals  and  venue revenues
  • Focus on building long-term, value-based customer relationships that enable achievement of objectives
  • Assert comprehensive knowledge  and  awareness of the event venue market
  • Serves as the sales contact for customers; serves as the customer advocate; manages the effective resolution of guest issues.
  • Supports internal and external stakeholders to ensure projects and sales support activities are completed to specifications and deadlines.
  • Prepares monthly, quarterly and annual sales forecast.
  • Leads sales strategy, forecast and budget meetings to provide input on weekly and overall sales strategy.
  • Conduct sales reviews weekly/monthly within the venue and always know what is causing the specific results.



Required Qualifications
  • Post-secondary education in  Sales & Marketing, Business or Hospitality
  • Minimum 3-5 years’ experience in a similar Sales role in the industry
  • Highly developed written  and  verbal communication skills to effectively negotiate, persuade, influence,  and  sell are critical
  • Proven prospecting  and  new business development abilities with high attention to detail  and  accuracy
  • Maintain positive employee relations in a supportive, team-oriented environment
  • Excellent project management  and  organizational skills with the ability to manage a variable work load, ensuring timely  and  accurate completion
  • Analytical skills with a problem-solving attitude
  • Poise, presence,  and  the ability to handle volume with grace
  • Proficiency in Event Management Software  and  all Microsoft Office applications including Word, Excel, PowerPoint  and  Outlook

Alain Monnard
Executive Search Consultant

Considering that Alain grew up in the Bahamas, it came as no surprise that he found himself in the Hospitality Industry. Alain worked in hotel operations for 10 years working with both independent properties as well as some of the bigger players such Delta Hotels, Hilton Hotels, and IHG. He worked in Canada, the UK and Australia before swapping out his nomad ways for the somewhat more “regular & settled” lifestyle of being an Executive Search Consultant for the industry he loves. Alain always enjoyed the ability to assist and mentor his employees and so taking on a role wherein he can directly impact a person’s professional development has been a very rewarding experience. Alain has a BA in Business, a Diploma in Hospitality Management and is a Certified Associate of Project Management.

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